Outcropby Basalt

SEO for small software and app makers

SEO for software makers, with the price on the page.

Audits, AI search checks, page rewrites and monthly SEO for SaaS, Mac and mobile apps, browser extensions and developer tools. AI does the legwork, a person signs off every deliverable, and nothing needs a sales call.

Bookings open soon. The first 3 clients get 30% off in exchange for a public case study.

Field notes: our own 8 sites

19 Oct 2026
Sitemap returns 2008 of 8
AI crawlers blocked in robots.txt0 of 8
Structured data on the home page7 of 8
llms.txt at the site root0 of 8
Search Console verified0 of 8
The first audit we ran was on the products Basalt Studio runs. The before and after is on the proof page.

Services

Six fixed-price packages. Start with a check, then fix, then keep going.

Every package has a fixed scope and a price you can see before you write to us. Prices are in US dollars before VAT.

Start here

One-time checks that tell you what to fix.

Fix

We make the changes, in your site or your code.

Keep going

Monthly work, month to month.

Entering Türkiye

For foreign products launching in Turkish.

How it works

Four steps, all in writing.

Read how we work, including what the AI does and what a person checks.

  1. Tell us about your product

    One short form: your site, what you sell, what you want looked at. No call to book.

  2. Get a fixed scope

    We reply with exactly what we will deliver and the price from this site. Nothing starts until you agree.

  3. We do the work

    AI crawls, researches and drafts. A person checks every finding and every line before it reaches you.

  4. You get it in writing

    A report, a spreadsheet, a pull request or pages ready to publish, then what Search Console shows afterwards.

House rules

What you can count on, and what we will not sell you.

We do

  • Fixed prices, published, before VAT.
  • Written delivery you can forward, keep and check.
  • Changes as drafts or pull requests. You publish or merge.
  • Honest reports: what we shipped and what Search Console shows, bad weeks included.
  • Practise on our own products first, and show the numbers.

We don’t

  • Guarantee rankings or a spot in AI answers.
  • Buy links, pitch guest posts or email strangers in your name.
  • Hide text or write pages only for crawlers.
  • Lock you in. Monthly plans run month to month.
  • Sell your data or use it for anything but your project.

Proof

We run 8 sites of our own. That is where we practise.

Basalt Studio runs the sites for Upright, Göçmeden, KahveDrop, Cosmic Post, Kaç Papel, ByeWall, Lull and the studio itself. Every change we make to them goes in a public log with its Search Console numbers at 2, 4 and 8 weeks. Case studies go up when they have 8 weeks of numbers, not before.

See the log so far

Terms

Short terms, on the page.

Prices on the page
Fixed prices in US dollars, before VAT.
Founding clients
The first 3 clients get 30% off in exchange for a public case study with their numbers.
Audit credit
If you buy an on-page sprint or a monthly plan within 30 days of an SEO audit, the audit fee comes off. The technical fix is quoted on its own, and the AI search check is not credited.
Payment
One-time work is paid up front. Monthly plans are billed at the start of each month, month to month.

Questions

Questions people ask first

Who is Outcrop for?

Small software and app makers: SaaS products, Mac and mobile apps, browser extensions and developer tools, usually with a site of a few dozen to a few hundred pages. We work in English for clients anywhere, and in Turkish for clients in Türkiye.

Do I have to get on a call?

No. Scope, questions and delivery all happen in writing, by email. It keeps our prices low and gives you a record of everything we agreed.

Do you guarantee rankings?

No. Nobody controls where Google or an AI assistant puts you, and anyone who promises a position is guessing. We tell you exactly what we will do, then report what we did and what Search Console shows at 2, 4 and 8 weeks.

How much of the work is AI?

Most of the legwork: crawling, research, first drafts, structured data and reports. A person reviews every finding and every line before it reaches you, and decides what goes in the report.

When can I book?

Bookings open soon. Join the founding list and we will write to you first. Nothing is charged until you accept a written scope.

Do you build links?

Only without outreach: directory and marketplace listings, open-source READMEs and data pages people want to cite. We do not buy links, pitch guest posts or email strangers in your name.

Bookings open soon. Get on the list first.

Tell us about your product in one short form. We write back when bookings open, with a fixed scope and the price from this site. The first 3 clients get 30% off for a public case study.